Oh, now this Gary Bettman non-traditional market expansion has really gone too far:
Longboard hockey from Longboy on Vimeo.
Alternative headline: What would have happened to the NHL if it had signed with SPIKE TV after the lockout.
Using a crushed can instead of a ball or puck turns this into some kind of asphalt pond hockey, along with a handy new way to recycle.
Does Longboard Hockey have a future, perhaps as an X-Games event? We're a tad concerned about player safety … seeing as how there's no safety equipment. But this whole "playing bare-chested" would probably increase the female viewership for hockey about 20-fold.
No, if they could only incorporate a halfpipe into the shootout …